Half A Cow
A short history and a brief roadmap for farmers and customers to see where we are planning to go, and where we’ve come from!
Not long after sigificant areas of the Adelaide Hills community was devastated by fires. Forget trying to sell anything or do anything clever, most people around here were just trying to survive.
Fortunately my personal farm was not effected, but many others were, and continue to rebuild to this day.
While the public couldn't see much, the team was hard at work building and testing the features to make half a cow as easy as possible for farmers to add their farms and products to our online marketplace
After a successful launch in SA with a chance to work through any teething / start up issues we'll be expanding to help farmers in other parts of Australia.
After we're happy that we've got cows sorted, we'll expand the system to help sheep, goat, deer and pig farmers to sell through our platform.
Each animal has slightly different requirements, pricing, timelines and meat cuts so we can't it well, all at once.
Some people just want steaks, not mince or you know.. half a cow.
Unfortunately it's quite difficult for a small scale farmer to supply 'choice cuts' of meat in boxes all year long.
As the website matures, and farmers grow, we'll be adding additional features and services to help farmers tailor their products and increase their value. This might mean multiple farms collaborating behind the scenes, or larger players coming into the market.
Time will tell.